This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of NorthEast United FC (NEUFC) as their sponsors and partners for the 2024/25 season.
Meghalaya Tourism and NEUFC renewed their official partnership agreement ahead of the 2023/24 season, signing a deal set to run until the end of the 2024/25 season.
The agreement sees Meghalaya Tourism’s logo appear on the front of the NEUFC matchday shirt.
Coal India Limited is one of the largest coal manufacturers in India. In 2024, NEUFC signed a partnership agreement with it, roping it in as a Principal Sponsor for the 2024/25 season.
In October 2021, Indian whiskey company Seagram’s Imperial Blue made a partnership announcement with NorthEast United FC.
Ahead of the 2022/23 season, NEUFC announced Imperial Blue as their Official Packaged Drinking Water Partner.
NorthEast United FC on-boarded Trak Only as their official kit partner ahead of the 2023/24 season. The announcement, made in September 2023, revealed that the Kolkata-based sports company had agreed a multi-year deal to provide the club with matchday kits and training apparel.
The deal covers players of all levels at the club, including the youth setups.
Sports Turf and Golf Enterprise, a sports pitch construction and maintenance service company based in Gurgaon, acts as the Official Pitch Partner of NEUFC.
NorthEast United FC signed a multi-year partnership with Ataraxia Pharma Pvt Limited in 2024.
As part of the deal, the company’s nutrition brand, ATX Nutrition, features on the front of the club’s jersey.
Dignity Health is also a division of Ataraxia Pharma, which signed a multi-year collaboration agreement with NEUFC in 2024.
The partnership aims to leverage the knowledge and expertise of the company in improving nutrition and performance of the club’s players. The deal also entails the Dignity Health logo featuring on the right sleeve of the NEUFC matchday jersey.
Founded by John Abraham, one of the owners of NEUFC, JA Entertainment partnered with the club ahead of the 2024/25 season.
With this deal, JA Entertainment aims to raise the club’s brand value through its expertise in content development, branding, and event management.
NUEFC partnered with beverage brand Hydros ahead of the 2024/25 season, roping it in as their official pouring partner.
Guwahati-based hotel chain Click Hotels became the Official Hospitality Partner of NEUFC for the 2024/25 season.
NorthEast United FC renewed their partnership with Assam-based health provider Dispur Polyclinic and Hospitals ahead of the 2024/25 season, keeping it on board as their official medical partner.
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