The Qatar Stars League (QSL) has announced a new partnership agreement with global tyre manufacturer Hankook Tire, who has joined as a Sponsor of the Dohan Bank Stars League for the 2026/27 season. Both will work together on various activations and initiatives throughout the season as part of the agreement.
Hassan Rabiah Al Kuwari, Executive Director of Sales, Marketing and Communication at QSL,
commented,
“We’re delighted to welcome Hankook Tire as a sponsor of Doha Bank Stars League. Hankook is a leading global company with a prestigious reputation and a wide presence in various markets. This agreement reflects our commitment to collaborating with leading brands, contributing to enhancing the marketing and commercial value of the tournament. We look forward to a fruitful partnership and the implementation of several joint initiatives and activities throughout the season. We also extend our gratitude to the company and its management, wishing them continued success.”
Jong Woo Kim, Head of Hankook Tire MEA Region, added,
“Our partnership with the Qatar Stars League represents a significant milestone in strengthening Hankook Tire’s brand presence in Qatar and connecting directly with fans. Through this agreement, we aim to deliver effective sports marketing initiatives and enhance our brand’s standing in Qatar and across the Middle East region.”
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