Oracle Red Bull Racing have announced a multi-year renewal and expansion of their partnership with digital payments company Visa.
Visa will thus remain a key partner of the Austrian Formula One outfit and continue to enjoy visibility on the Red Bull race car, prominently on the front wing.
Additionally, Visa has locked in the exclusive rights within the retail banking category alongside expanded pass-through rights.
Paul Gandolfi, Chief Commercial Officer at Oracle Red Bull Racing, said:
“In a short space of time, Oracle Red Bull Racing and Visa have fostered a partnership built on collaborative effort and mutual success. With Red Bull, we sit at the epicentre of sport, entertainment and lifestyle meaning we are strategically positioned to bring globally recognised industry leaders, like Visa, into the sport as we embark on a new era of Formula 1.”
Frank Cooper III, Chief Marketing Officer, Visa, said:
“This renewal reflects the extraordinary momentum we’ve built with Red Bull Racing Teams, Visa Cash App Racing Bulls and Oracle Red Bull Racing, and our shared ambition to push what’s possible at the intersection of sport, culture and commerce. Both Red Bull Formula 1 Teams give us a dynamic global platform to connect with fans, clients and cardholders in powerful, authentic ways — and this next chapter expands how we show up across the sport.”
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