Mondelez’s sandwich cookie brand Oreo has launched a new campaign titled “Dream for the Team” ahead of the 2026 ICC Men’s T20 World Cup.
The campaign stars Indian cricketer Rohit Sharma, who retired from T20I cricket after leading India to the ICC Men’s T20 World Cup 2024 title. The campaign showcases how fans could help the Men in Blue triumph and reclaim the crown despite not being part of the team.
India, the co-hosts of the 2026 Men’s T20 World Cup along with Sri Lanka, kick off their title defence against the USA.
On his team-up with Oreo, Sharma, commented:
“I have been part of many proud moments in Indian cricket, both on and off the field. What I love about ‘Dream for the Team’ is that it reminds every fan that their belief matters. You do not have to always wear the jersey to help the team win. When millions of Indians come together and dream with positivity, that collective belief becomes very powerful.”
Nitin Saini, Vice President, Marketing, Mondelez India, said:
“Cricket has always been a powerful cultural connector in India, and Oreo has consistently found playful, meaningful ways to participate in that passion. With ‘Dream for the Team’, we wanted to move beyond cheering and create a platform where fans can actively contribute their hopes and positivity for the team. By bringing our product, technology, and storytelling together, we’re turning everyday moments into a shared movement that celebrates belief, optimism, and togetherness.”
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