Aditya ChaudhuriThe Betway SA20 has partnered up with global technology firm Zoho, which has come on board as the Official Business Technology Partner of the South African franchise T20 cricket league.
Zoho, as per the deal, will provide the league with its “cutting-edge solutions to enhance the League’s digital capabilities and operational efficiency.” It will also work on fan engagement activities and have digital presence at SA20 events.
Graeme Smith, League Commissioner, SA20, said:
“Partnering with a leading business technology brand such as Zoho represents an important step in our continued commitment to innovation, operational excellence. Their extensive suite of applications, backed by years of research and development, will not only elevate our digital capabilities and ability to scale but also streamline our operations, to a benefit e fans and stakeholders alike.“
Andrew Bourne, Regional Manager, Zoho Africa, added:
“Zoho is committed to aiding local businesses in their digital transformation journey by providing better access to user-friendly, scalable, and enterprise-grade technology. Our suite of 50+ business applications, developed through decades of research and development, seamlessly integrates, helping businesses bring their operations onto a single platform. This eliminates issues like data silos and integration hassles.
“Zoho has witnessed remarkable growth in South Africa over the past year, with more local businesses embracing cloud technology to scale their operations. We are delighted to partner with the Betway SA20, continuing our commitment to expanding our on the ground presence in the country.“
