Other Sports

SportzCraazy acquires Kabaddi Adda

A leading Indian sports tech and media platform, SportzCraazy has announced the acquisition of media content platform Kabaddi Adda. Through the acquisition, SportzCraazy will be taking the majority and controlling stakes in the online kabaddi-dedicated platform.

SportzCraazy has already been present in the cricket, football and esports spaces. Kabaddi Adda, on the other hand, was founded by Arvind Sivdas and renowned sportscaster Suhail Chandok, along with Dhanya P and Srikanth Viswanathan.

With this acquisition, the combined reach of SportzCraazy and Kabaddi Adda will extend to a community of over five million monthly enthusiasts in India, with its social following in excess of three million. SportzCraazy also intends to host kabaddi leagues and large-scale tournaments across the country to build local and regional player opportunities.

Given SportzCraazy’s stronghold in the player sports tech space, this association will further build and enhance the kabaddi sports tech business with player performance data, including player performance statistics, player form and auction-related information. The data, collated for over 5000+ players across 1500 matches and over 50 tournaments spanning over the last ten years, will help with scouting of players for leagues, coaching and newsrooms to name a few. 

Kabaddi Adda was valued at ?13.33 crore and became the first sports company to receive an offer on Shark Tank India, with Sharks Vineeta Singh and Namita Thapar investing ?80 lakh for 6% of the company. In 2019, Kabaddi Adda also received funding from Artha Venture Funds, a SEBI-approved fund, demonstrating investor confidence in the company’s vision.

Vaibhav Jaiswal, Founder and CEO, SportzCraazy, commented:

Having the largest community and with sports tech focused towards Kabaddi, the second most viewed sport in the country, we see vast opportunity in the sport. SportzCraazy plans to work with kabaddi players through grass root engagement enabling regional players to showcase their talent.”

Founded by Vaibhav Jaiswal and Aditee Gulati, SportzCraazy focuses on sports media, merchandise and events. Both Jaiswal and Gulati are also active investors in the sports tech ecosystem and aim to acquire more sports tech platforms going forward.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Share
Published by
Aditya Chaudhuri

Recent Posts

UEFA Champions League 2024/25 Gameweek 4 Review

In this article, we take a look at all the action from Gameweek 4 of…

3 hours ago

One Position Every PL Club Need To Address This Transfer Window: Part-1

With less than two months remaining until the 2025 Winter Transfer Window, most Premier League…

21 hours ago

South Africa vs India 1st T20I: Preview and Predictions

Here's our preview for the first T20I of the 2024 India tour of South Africa.…

22 hours ago

Bayer 04 Leverkusen Sponsors 2024-25

Following are the companies and organisations that serve as sponsors and brand partners to Bundesliga…

1 day ago

Australia vs Pakistan 2nd ODI: Preview and Predictions

Australia vs Pakistan 2nd ODI: Preview and Predictions The Australian summer kicked off with a…

2 days ago

Stake F1 Team Kick Sauber reveal Gabriel Bortoleto as second driver for 2025

Stake F1 Team Kick Sauber have announced that Gabriel Bortoleto will be taking the second seat for them…

2 days ago