Cricket News

Sydney Thunder join forces with MetaWeb

The Sydney Thunder of the Big Bash League have announced a partnership with MetaWeb, a digital marketing and transformation agency.

MetaWeb comes on board as the Official Digital Marketing Partner of the Thunder. The two will work on enhancing fan engagement and community initiatives across Western Sydney. 

The two will also work on digital and engagement activities over the course of the partnership, with MetaWeb set to enjoy a prominent branding presence across various Thunder assets.

Hiral Shah, CEO of MetaWeb, commented:

This partnership is about shared ambition. By combining Sydney Thunder’s incredible community reach with MetaWeb’s digital expertise, we’ll create campaigns that excite fans, strengthen local connections, and demonstrate how thoughtful digital strategy drives measurable growth. We’re proud to back a club that gives so much back to its communities.

Jack Shah, Director at MetaWeb, added:

We see huge potential in this partnership. This collaboration will accelerate growth for both organisations. Our team is excited to deliver innovative digital experiences that amplify Thunder’s purpose while showing prospective clients exactly how MetaWeb helps brands stand out.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

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