Big Bash League (BBL) franchise Sydney Thunder have recently announced a new partnership agreement with digital marketing and transformation agency, MetaWeb. The partnership will see MetaWeb join Sydney Thunder as their Official Digital Marketing Partner and will work with the club to enhance fan engagement and on community initiatives across Western Sydney.
Both will also work together on other digital and engagement activities across the course of the partnership with MetaWeb set to have branding presence across various team assets.
Hiral Shah, CEO of MetaWeb, commented,
“This partnership is about shared ambition. By combining Sydney Thunder’s incredible community reach with MetaWeb’s digital expertise, we’ll create campaigns that excite fans, strengthen local connections, and demonstrate how thoughtful digital strategy drives measurable growth. We’re proud to back a club that gives so much back to its communities.”
Jack Shah, Director at MetaWeb, added,
“We see huge potential in this partnership. This collaboration will accelerate growth for both organisations. Our team is excited to deliver innovative digital experiences that amplify Thunder’s purpose while showing prospective clients exactly how MetaWeb helps brands stand out.”
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