Tennis News

Tennis Australia renews 9Network deal

Tennis Australia has announced a five-year extension of its partnership with broadcast network 9Network.

The partnership will get underway from 2025 and see Nine retain the rights and promotions of tennis in the country till 2029. The deal also includes a US$425 million cash component.

Regarded as one of the biggest deals in the history of Tennis Australia, Nine will continue to air all major tennis competitions in the country.

Jayne Hrdlicka, Chairman, Tennis Australia, commented:

This is a magnificent outcome for tennis and ensures everyone in Australia has the opportunity to watch our major events on free to air television.

Craig Tiley, CEO, Tennis Australia, said:

Nine has shown a serious year-round commitment to continue to grow tennis. Together we have regularly set and exceeded targets for ourselves in what has been a highly productive partnership thus far. This new deal further strengthens that relationship in which our organisations work as a true co-operative on the broadcast, production, innovation and promotion of our events and sport. It will ensure we are reaching audiences of all ages and backgrounds across multiple platforms with high quality product.

We want to show our sport at its best to continually excite tennis fans, while also appealing to a new generation of fans and players across Australia. This new deal will certainly help us do that.

Mike Sneesby, CEO, Nine, added:

We are pleased to announce the extension of the partnership between Nine and Tennis Australia. Tennis attracts both a broad and very passionate following, and is a perfect fit with Nine’s schedule, audiences and advertisers. The Australian Open has delivered some of Australia’s most iconic sporting moments and largest television audiences and together, we are committed to bringing these great moments to all Australians live and free.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Share
Published by
Aditya Chaudhuri

Recent Posts

UEFA Champions League 2024/25 Gameweek 4 Review

In this article, we take a look at all the action from Gameweek 4 of…

5 hours ago

One Position Every PL Club Need To Address This Transfer Window: Part-1

With less than two months remaining until the 2025 Winter Transfer Window, most Premier League…

23 hours ago

South Africa vs India 1st T20I: Preview and Predictions

Here's our preview for the first T20I of the 2024 India tour of South Africa.…

1 day ago

Bayer 04 Leverkusen Sponsors 2024-25

Following are the companies and organisations that serve as sponsors and brand partners to Bundesliga…

1 day ago

Australia vs Pakistan 2nd ODI: Preview and Predictions

Here are our preview and predictions for the second ODI of the 2024 Pakistan Tour…

2 days ago

Stake F1 Team Kick Sauber reveal Gabriel Bortoleto as second driver for 2025

Stake F1 Team Kick Sauber have announced that Gabriel Bortoleto will be taking the second seat for them…

2 days ago