International travel and lifestyle brand TUMI has announced a new partnership with Tottenham Hotspur, focused on the Hotspur Women’s team.
TUMI will be joining as the Official Formal Luggage Partner of the women’s team and will have branding presence on the back of the player jerseys for all games. The players, staff and coaches will also use TUMI products during their travel as part of the deal.
TUMI already has a partnership with the Spurs men’s team and Spurs’ captain Heung-Min Son serves as a global TUMI ambassador.
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Todd Kline, Chief Commercial Officer, Tottenham Hotspur, commented,
“The Club holds TUMI and its products in extremely high regard following recent, successful partnerships. We know that our players will benefit hugely from TUMI products on their travels to and from matches. Just ahead of our first home game of the season, this new partnership adds to the excitement for the upcoming campaign and helps to demonstrate what an exciting time it is to be associated with Tottenham Hotspur Women.”
Jill Krizelman, Senior Vice President of Global Marketing and eCommerce at TUMI, said,
“The opportunity to continue to expand and further solidify TUMI’s partnership with Tottenham Hotspur Women is a natural extension for us and aligns well with our commitment to perfecting journeys in the pursuit of their passions. TUMI products are rooted in excellence and endurance, and being able to support the players of the Women’s team performing at their highest level is a great honour.”
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