Football News Football Sponsorships

UEFA signs new deal with Hisense

Staff Staff

European football-governing body, UEFA, has signed home appliance giant Hisense as the Official Screen Provider for VAR for the upcoming 2024 European Football Championship, otherwise known as UEFA Euro 2024.

The partnership will see Hisense provide screen solutions for the event’s VAR room in Leipzig.

Hisense will also become the exclusive rights holder for VAR as a sponsor and have branding presence at the grounds and stadium screens throughout the month-long tournament.

Also read: UEFA Euro 2024 Sponsors

Guy-Laurent Epstein, Marketing Director of UEFA, commented:

“UEFA is delighted that Hisense is committed to European National Team football by, amongst others, providing the VAR screens for the tournament. The Hisense cutting-edge screen technology will support the VAR refereeing teams to review and assist on-field decisions ensuring greater fairness at the upcoming UEFA EURO 2024.”

UEFA signs new deal with Hisense
Share this article
Staff

Staff

Follow the author’s social media

Leave a Reply

The value is incorrect

The value is incorrect

The value is incorrect

Something went wrong. Please, try again later

Your comment has been sent!

Latest from Football Sponsorships

Chelsea Ticketmaster

Chelsea teams up with Ticketmaster

Football News Football Sponsorships
Aditya Chaudhuri Aditya Chaudhuri

Ticketmaster joins as Official Ticketing Partner Premier League club Chelsea have signed a new multi-year partnership with ticketing platform Ticketmaster. The deal will see Ticketmaster join as Chelsea's Official Ticketing...

Jamie Vardy leaves Leicester City

Jamie Vardy set to depart Leicester City at the end of season 

Football News Football Sponsorships
Neha Johri Neha Johri

Leicester City’s talismanic striker Jamie Vardy is set to leave the Foxes at the end of the 2024/25 Premier League season after a 13-year stint at the club. In a...