Football News

Visa and US Soccer extend partnership

The US Soccer Federation (commonly referred to as “US Soccer”) has announced a multi-year partnership extension with Visa, with the latter continuing on as the Exclusive Payment Services Partner of the US men’s and women’s national football teams till 2028. 

The extension agreement also states that at least 50% of Visa’s investment will be for football programming directed at the women’s national team and other initiatives for the women’s game in the US. The two parties will also collaborate on new fan engagement activities, with Visa providing “enhanced programming” at select games, which will include meet-and-greets, pre-game chalk talks, exclusive merchandise, product customisation and other elements to bring fans closer to their favourite players and teams.

Mary Ann Reilly, Chief Marketing Officer of North America, Visa, commented:

Soccer’s popularity in the United States continues to surge and we are committed to working with U.S. Soccer to elevate the beautiful game for the athletes and the soccer community.Beyond creating seamless digital payment experiences or getting cardholders closer to the action, we are focusing on advancing parity in soccer to future proof the game.”

David Wright, Chief Commercial Officer, US Soccer, added:

We’re excited to continue and expand our long-standing partnership with Visa as we head into a pivotal moment in time for soccer in the United States. Visa’s commitment to advance the sport while advocating for equality has and will continue to be front and centre for many years to come.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

SACA extends Kookaburra deal

The South Australian Cricket Association (SACA) has recently announced a new five-year partnership extension with…

20 hours ago

FIFA finds new partner in Quaker for FIFA World Cup 2026

American food company Quaker Foods has announced a new partnership with FIFA which will see…

20 hours ago

Google teams up with Iraq and Morocco’s football teams ahead of FIFA World Cup 2026

Google has announced a new partnership agreement with the national football teams of Morocco and…

20 hours ago

IPL 2026 | Match 59: LSG vs CSK | Preview and Predictions

Here, we present our preview and predictions for Match 59 of the 2026 Indian Premier…

20 hours ago

Argentina Football inks new deal with AviaGames

The Argentine Football Association (AFA) has announced a new partnership with mobile skill-based gaming company,…

20 hours ago

IPL 2026 | Match 58: PBKS vs MI | Preview and Predictions

Here, we present our preview and predictions for Match 58 of the 2026 Indian Premier…

21 hours ago