World Tennis, previously known as the International Tennis Federation (ITF), has announced a two-year partnership with Swiss sportswear brand Fourteen.
The partnership designates Fourteen as an Official Supplier of World Tennis. The company will thus design and supply bespoke apparel for World Tennis staff for all its global operations and events. This will include polos, T-shirts, shorts, jumpers, and other branded garments.
The apparel designed by Fourteen will be worn by umpires, officials, as well as operations staff, coaches, development officers, and others representing World Tennis during tournaments and other events.
Nicky Stanton, Commercial Director, World Tennis, commented:
“This partnership is an important part of bringing the World Tennis brand to life across our global operations. Fourteen shares our commitment to quality, performance and attention to detail. Its bespoke apparel will give our teams a smart, professional and consistent identity wherever they are representing our growing sport around the world.”
Andrea Picciau, Founder and CEO of Fourteen, added:
“We are honoured to become the Official Apparel Supplier of World Tennis at such an important moment in its history. Supporting one of the world’s leading international sports organisations at such a defining moment in its evolution is both a privilege and a responsibility. This partnership reflects our shared commitment to quality, innovation and long-term collaboration, and we are proud to help bring the World Tennis brand to life across the global tennis community.”
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