New York Red Bulls 2025/26 Sponsors
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of Major League Soccer (MLS) club New York Red Bulls (RBNY) as their sponsors and partners for the 2025/26 season.
Official Partners
Sports Illustrated Tickets
Sports Illustrated is an American Sports Magazine that came into circulation in 1954.
As part of this collaboration, Sports Illustrated acquired the naming rights to the RBNY home stadium. The stadium that was earlier called the Red Bull Arena, has now been renamed as the Sports Illustrated Stadium.
“In addition, Sports Illustrated Tickets will take over as the “Official Ticketing Partner” for all events at Sports Illustrated Stadium beginning in 2026. This includes all New York Red Bulls and NJ/NY Gotham FC home matches, as well as all international soccer games, youth events, concerts, watch parties and other events held at the stadium.”
From the 2026 season onwards, Sports Illustrated Tickets’ primary blockchain event ticketing platform “Box Office” will have the exclusive rights to ticket sales for all events at the Sports Illustrated Stadium.
OANDA
Online Crypto Broker and Forex trading platform, OANDA initially formed a partnership with the NY Red Bulls in 2022, making the company the Official Forex Trading Partner of the club.
The deal was further extended by the two parties in February 2025.
As part of the agreement, OANDA’s logo will prominently feature on the right sleeve of the NY Red Bulls’ matchday kits, the club polo, anthem jacket, stadium jacket and the rain & travel jacket. In addition, OANDA is also the presenting partner for Transactions, Starting XI and All Access.
The partnership also includes benefits for OANDA wherein they can offer their customers exclusive access to hospitality at the New York Red Bulls and Red Bull events.
OANDA branding will also feature at the Sports Illustrated Stadium on the home player benches and the company also presented the first of two post-match fireworks nights on March 22.
Toyota
As per the agreement, Toyota became the Official Vehicle of the New York Red Bulls.
Toyota will also have assets at the Sports Illustrated Stadium including the Toyota Terrace and the Toyota Gate. Toyota’s brand logo is also visible across the club’s digital platforms.
“The partnership will also include New York Red Bulls Youth Programs integration with visibility for Toyota to over 50,000 players and families who partake in the programs throughout the local area.”
HSS
Hospital for Special Surgery (HSS) has a long-standing partnership of over two decades with the NY Red Bulls.
As per the agreement, HSS is the Official Hospital of the New York Red Bulls and provides orthopedic care to the players and the staff along with taking care of their overall health.
HSS is also the presenting partner of the New York Red Bulls Freestyle Crew which features football freestyle players from all over the USA. The HSS logo features on the kits of the Freestyle Crew and also has branding visibility in their social media content.
The two parties last renewed the partnership in June 2023.
Provident Bank
New Jersey-headquartered banking institution Provident Bank has a partnership with New York Red Bulls.
As per the agreement, Provident Bank became the Official Banking Partner of the club.
The bank also acquired the naming rights to the Suite Lounge at the Sports Illustrated Stadium.
The Provident Bank Suite Lounge, located on the 4th and 5th levels of the Sports Illustrated stadium “consists of 29 luxury suites and a midfield party suite, offering exclusive access for fans including premium culinary options, open top-shelf bar and premier viewing experiences.”
The two parties last renewed the partnership agreement in Oct 2023.
Hackensack Meridian Health
Hackensack Meridian Health (HMH) is one of New Jersey’s top health services providers.
HMH is a partner of the NY Red Bulls as per their official website. HMH has been collaborating with the club for community outreach programs such as the Marvel Night at the Sports Illustrated Stadium for three years now.
The Marvel Night features pediatric cancer patients from the HMH medical network and pair them and their siblings with the club’s players to design custom cleats that the players were to wear for warm-up. The patients and their siblings also get an opportunity to walk the players out to the pitch as well as receive various rewards throughout the evening.
Audi
Headquartered in Ingolstadt, Bavaria, Audi is a luxury automotive manufacturer from Germany.
As per the agreement, Audi also retained the naming rights of the Audi Club, an exclusive hospitality experience at the Red Bull Arena that is now called the Sports Illustrated Stadium.
The two parties also collaborated to promote community initiatives such as ‘Goals for Growth’ program that involved donating four trees to a local community for every goal the team scored in the 2022 season.
Additionally, Audi was also the presenting partner for Fireworks Night at Red Bull Arena (renamed as the Sports Illustrated Stadium) on July 30 and has an Audi vehicle displayed outside the stadium on all match days.
Adidas
Adidas is the official kit supplier for the New York Red Bulls. The German sportwear company holds the rights to design the club’s matchday and training kits along with shoes and accessories.
Intermex
As part of the agreement, both parties will collaborate for in-stadium activations, community outreach and cultural programs to promote diversity across the across the Tri-State area.
Heineken
Heineken became the Official Import Beer of the NY Red Bulls. “The agreement will see Heineken partnering with the clubs for signage, intellectual property rights and retail activations as the brand works closely with the clubs to continue enhancing the fan experience in each city.”
The partnership with the NY Red Bulls was renewed in Feb 2020 with the opening of the Heineken Deck on the Northeast Concourse of the Red Bull Arena (now called the Sports Illustrated Stadium).
Levy
From the 2026 season onwards, Levy will oversee the concessions and the dining experience throughout the Sports Illustrated Stadium. They will also create an exclusive line of team merchandise to be available for sale at the team shops in the stadium.
Choose New Jersey
Choose New Jersey is a New Jersey-based organization that promotes the economic development in the Tri-state area.
Choose New Jersey has an official partnership with the NY Red Bulls as mentioned on the club’s and organization’s official websites.
Jinro Soju
As part of the agreement, Jinro Sideline Bar was featured inside the Red Bull’s stadium.
Continental Tire
South Carolina- headquartered Tire company, Continental Tires has a partnership with the NY Red Bulls as per the club’s official website.
New Jersey Lottery
New Jersey Lottery is run by the state of New Jersey. Its In-house draw games are Pick-3, Pick-4, Jersey Cash 5, Pick-6, Quick Draw, and Cash Pop. Their other draw games are Cash4Life, Mega Millions, and Powerball.
Sportscare Institute Inc.
Sportscare Institute Inc. is a physical therapy and sports medicine institution that has over 65 clinics across New Jersey, New York and Florida.
Pulse+
Pulse + water bottles will be available at the Sports Illustrated stadium throughout the season and the brand will also be involved in fanzone activations.
Altec Lansing
Altec Lansing is an American audio electronics company that manufactures loudspeakers, headphones and other audio accessories for professional and home purposes.
In June 2025, Altec Lansing was announced as the Official Audio Partner of the NY Red Bulls.
“As the Official Audio Partner of the New York Red Bulls and Sports Illustrated Stadium, the audio electronics brand Altec Lansing has equipped the fully renovated sensory room with state-of-the-art noise-canceling headphones, including the Kid Safe 2-in-1 ANC and ComfortQ 2.0, to ensure guests with sensory challenges have a comfortable and immersive experience during matches and events.”
Sherwin-Williams
Sherwin-Williams is an American Paints and coating solutions company based in Cleveland, Ohio.
Sherwin-Williams has a marketing partnership with the NY Red Bulls where they collaborate with the club to provide paint supplies for community-based initiatives.
Kean
As per the deal, Kean University acquired access to internship, full-time job and sales opportunities for students and alumni at the NY Red Bulls.
“Additionally, the Red Bulls will establish an employee mentorship program with students that will include shadowing and networking events. Students will also have the chance to participate in community service projects with the organization.”
Quartz Engine Oil
Total Energies-owned Engine oil brand Quartz signed a partnership with the NY Red Bulls in May 2023.
According to the agreement, Quartz Engine Oil was designated as the Official Engine Oil of the NY Red Bulls. The partnership will also include sponsorship of the team radio broadcast called the ‘Lade Out Podcast’. Additionally, the brand will also feature on all the club’s digital platforms and also in-stadium activations at various home games.
Glaze Donuts
However, there has been issues between the two parties as the NY Red Bulls filed a breach-of-contract lawsuit against the Donut brand pending failure of payment of the sponsorship fees to the club.
New Jersey Institute of Technology (NJIT)
In Nov 2021, NY Red Bulls signed a partnership with the New Jersey Institute of Technology (NJIT).
As an official partner of the club, NJIT will be the presenting partner of the Goals for Perfect Attendance Program and the After School All-Stars Mentorship Program. While one program promotes regular school attendance in the Newark Area, the other program will offer skill development opportunities to the students.
Wawa
American convenience store chain that runs in the Pennsylvania region along with areas in the East Coast is an official partner of the NY Red Bulls.
Juan, Please
Juan, Please is a New-Jersey based Ready-to-Drink (RTD) canned tequila cocktail brand.
In June 2025, the cocktail brand became the official cocktail partner of the NY Red Bulls.
Juan, Please products will be available in section 121 inside the Sports Illustrated Stadium as well as at the Bodega and other locations. Their most liked product – TLT (tequila, lemonade and tea) – will be recognized as the Cocktail of the Match at multiple home games and will have visibility on the pitch-side LED boards. Juan, Please will also be promoted on the club’s digital platforms.
ABM
ABM Industries is a San Francisco-based American facility management provider company that is an official partner of the NY Red Bulls.
Quick Chek
Whitehouse Station-based convenience store chain Quick Chek corporation. They operate through 150 stores in the New Jersey, New York’s Hudson Valley, and Long Island area.
Evolv
The company’s Evolv Express Systems have been installed for fan screening at all the stadium main entrances. Their screening system will also be used for player and staff entries. Evolv will also work with the New York Red Bulls on community-driven initiatives.
Best Trails & Travels
As part of the agreement, they take care of the teams’ travel needs for the home and away games.
The Charter Bus Service also offers charter services for corporate and private events, including package deals to Atlantic City casinos, Foxwoods, Mohegan Sun, and theme parks.
Coyote
Advertising Services Provider, Coyote Promotions has a partnership with the NY Red Bulls as per the club’s social media posts and the official website.
Triad Coatings LLC
Triad Coatings LLC is a commercial and industrial painting and coating solutions company that specialises in epoxy resin floors and industrial construction.
Decker Construction
The company specialises in electronic signage, digital billboards and large sized video boards.
Musco Lighting
Lighting company Musco Lighting LLC is an official partner of the NY Red Bulls.
As per the deal, Musco Lighting has installed a High Intensity Discharge (HID) lighting system at the Sports Illustrated Stadium, installed lighting systems at the training facility in Whippany, New Jersey.
Musco Lighting has also collaborated with the club in an initiative called the ‘Black Players for change initiative’ in building 11 Mini-Pitch Systems that provide safe spaces for football playing youth in the New York tri-state area.
Brisas
As part of the deal, Brisas has a food stand located on the concourse level between sections 125-126 at the Sports Illustrated Stadium.
There has been no news of a renewal between the two parties.
W Hoboken
Marriott International-owned Hotel chain, W Hotels has a partnership with the NY Red Bulls as per their official website.
Soy Kitchen
Beyond Nightlife is a Restaurant Group based in Los Angeles, California.
Signal Sign Co.
Signal Signage Co. is a New Jersey-based custom signage company that has a partnership with the NY Red Bulls.
Inside Rx
Inside Rx is a prescription discount program that has partnered with the NY Red Bulls.
As part of the agreement, the company will offer discounts on prescription medicines for individuals and families in the Tri-State area.
