Smriti Mandhana joins the Agilitas family

Sportswear and athleisure solutions platform, Agilitas has roped in Indian cricketer Smriti Mandhana as the Brand Ambassador for Agilitas’s brand, ONE8. Mandhana will be the face of ONE8 and work towards building ONE8’s women’s category and will provide inputs on cricket performance wear and high-intensity training products as she will help ONE8 with product development and strengthening the brand’s presence in women’s sports.

Smriti Mandhana, commented,

“When the mission speaks to you, you show up fully. Agilitas did exactly that for me. I am joining ONE8 with everything I have got – my experience, my passion, and my commitment to building something meaningful for women in cricket and training.”

Abhishek Ganguly, co-founder and CEO, Agilitas, added,

“Smriti coming on board marks a defining moment for us. This is not a conventional endorsement; it is a true co-creation partnership, where her insights as an elite athlete will directly shape how we design, innovate, and build our women’s performance category. She has already been working closely with our product and R&D teams, and that depth of involvement is critical to what we are creating. Smriti embodies both excellence and intent, and her alignment with the ethos of One8 makes her a natural partner as we build India’s first high-performance sportswear brand. This is a long-term play, and we are excited about the meaningful impact we can create together.”