Mercedes F1 team inks new deal with Vercel

German Formula One team Mercedes-AMG PETRONAS Formula One Team has announced a new multi-year partnership with agentic infrastructure platform, Vercel. The partnership will see Mercedes and Vercel work together on customer experiences, executive leadership forums, technology events, behind-the-scenes access. The partnership will also see the creation of a platform to bring together technology closer to fans, customers, partners and developers around the world.

Richard Sanders, Chief Commercial Officer, Mercedes-AMG PETRONAS Formula One Team, commented,

“Formula One is where every millisecond matters, every decision counts and continuous innovation is fundamental to success, and Vercel shares that same philosophy. The Vercel platform is helping organisations around the world build faster, perform better and innovate with confidence. We are excited to welcome Vercel to the Mercedes-AMG PETRONAS Formula One Team and look forward to building a partnership that delivers value both on and off the track.”

Guillermo Rauch, CEO and founder, Vercel, added,

“Speed wins. It’s true on the track and it’s true on the web. Mercedes-AMG PETRONAS is one of the fastest teams in world sport, and we’re proud to support a team that shares our obsession for engineering excellence and relentless optimization.”