Other Sports

Adidas to back Indian contingent at Commonwealth Games 2022

Adidas has been announced as the Official Performance Footwear Partner for the Indian contingent at the 22nd Commonwealth Games 2022, which will be held between July 28 to August 8, 2022, in Birmingham, UK.

The partnership was announced with the launch of Adidas’ Supernova performance footwear, along with customised duffle bags and backpacks for the athletes. 

Sunil Gupta, Senior Director – Brand Adidas, commented:

We are incredibly proud of this partnership with the Indian Olympic Association for the CWG. Our endeavour is to support our athletes with the best performance gear to enhance their sporting experience and setting them up for success.

The Indian contingent heading for Birmingham contains numerous Adidas athletes, including Mirabai Chanu, Hima Das, Nikhat Zareen, Manika Batra, Jeremy Lalrinnunga, Manpreet Singh and Lovlina Borgohain. 

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

Is It Time For Red Bull Racing To Give Sergio Pérez The Axe?

In June 2024, Sergio Pérez  committed to a new two-year extension deal with the reigning…

3 hours ago

F1 Las Vegas Grand Prix 2024 Qualifying Review: George Russell takes stunning pole in Las Vegas

Red Bull struggling again as Mercedes step up in Las Vegas It was Mercedes' George…

3 hours ago

UFC partners with Drip Water

Multi-year deal signed The Ultimate Fighting Championship (UFC) has announced a new multi-year partnership agreement…

10 hours ago

Williams Racing extends Duracell deal

Multi-year extension announced British Formula One team Williams Racing have announced a multi-year extension of…

22 hours ago

Juan Mata invests in San Diego FC

Spanish footballer Juan Mata has been revealed as an investor in new Major League Soccer…

22 hours ago

NBA extends Warner Bros. Discovery partnership

Long-term extension announced The National Basketball Association (NBA) has announced a new 11-year partnership extension…

1 day ago