Indian dairy giant Amul has been roped in as a Regional Sponsor of the Argentina men’s football team for the upcoming FIFA World Cup Qatar 2022.
For the Argentina national team, this is the first Regional Sponsorship agreement in the country. It is an equally monumental deal for the dairy firm.
Amul celebrated the announcement with a topical which paid tribute to Argentina captain Lionel Messi and named it “Masska for Messi”.
Jayen Mehta, COO, Gujarat Cooperative Milk Marketing Federation, commented:
“Amul is proud to announce its association with the Argentina Football Association (AFA).“
Claudio Fabian Tapia, President, Argentina Football Association (AFA), added:
“We are happy to have Amul being AFA’s first regional sponsor in India.“
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