The Fédération Internationale de Football Association (FIFA), the world football-governing body, has roped in Saudi Arabian oil giant Aramco as a Major Worldwide Partner following a four-year global partnership agreement.
As per the deal, Aramco will gain sponsorship rights for various FIFA tournaments, including the 2026 FIFA World Cup and the 2027 FIFA Women’s World Cup.
With this partnership, Aramco aims to “drive innovation, identifying opportunities to deploy the company’s expertise and technologies in the delivery of football events globally”.
Also read: FIFA Partners and Sponsors
Gianni Infantino, FIFA President, commented:
“We are delighted to welcome Aramco to FIFA’s family of global partners. This partnership will assist FIFA to successfully deliver its flagship tournaments over the next four years and, as is the case with all our commercial agreements, enable us to provide enhanced support to our 211 FIFA member associations across the globe. Aramco has a strong track record of supporting world-class events, but also a focus on developing grassroots sport initiatives. We look forward to collaborating with them on a variety of initiatives over the coming years.“
Amin H Nasser, Aramco President & CEO, added:
“Through this partnership with FIFA we aim to contribute to football development and harness the power of sport to make an impact around the globe. It reflects our ambition to enable vibrant communities and extends our backing of sport as a platform for growth. Our existing relationship with the Saudi football team Al-Qadsiah, our support for women’s golf through the Aramco Team Series, and our backing of F1 in Schools each demonstrate the possibilities of such partnerships to create pathways for opportunity, positively impact society and promote development at the grassroots level.“
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