Australian Open nets new partnership with Pongbot
Tennis Australia has signed a new partnership agreement with AI-powered training equipment and intelligent robotics sports technology company Pongbot. The partnership will see Pongbot become the Official Ball Machine of the Australian Open and also sees Pongbot Official Ball Machine Supplier of the National Tennis Academy. The multi-year partnership agreement will see Pongbot support the Australian and also have a co-branded ball machine which will have the Pongbot and Australian Open branding on the machine body and ball hopper.
Cedric Cornelis, Chief Commercial Officer, Tennis Australia, commented,
“The Australian Open has built a reputation as one of the most innovative events in world sport, constantly looking for new ways to elevate the fan experience and support the development of players. Pongbot’s AI-driven training technology brings a fresh perspective to the sport, helping redefine how athletes train and how people engage with racquet sports. We’re excited to work together to bring these innovations to the Australian Open and inspire the next generation of players at our National Tennis Academy.”
Haibo Zhang, CEO, Pongbot, added,
“We’re proud to partner with the Australian Open, united by a belief that innovation should help more people enjoy tennis and improve their game. Through AI Coach, we aim to change the way players train and help them turn sustained effort into meaningful progress. That ambition is at the heart of this partnership.”