Barcelona teams up with Crestron Electronics
Spanish football club Barcelona has announced a new multi-year partnership agreement with smart workplace and home technology company, Crestron Electronics, who joins the club as the Official Smart Hospitality Systems partner for the Espai Barça project. The deal will see Crestron’s technology integrated into the club’s hospitality boxes and changing rooms to VIP areas, press facilities and operational centres. Crestron will provide infrastructure for a single management and control platform capable of instantly transforming stadium spaces for different uses, including events, meetings and matchday experiences to help with seamless movement for the fans.
Marc Bruix, Global Partnerships Director at FC Barcelona, commented,
“Crestron’s arrival as Official Smart Hospitality Systems Partner is another important step in our ambition to make Espai Barça a global benchmark for innovation, connectivity and premium hospitality. Through this partnership, Spotify Camp Nou will become a smarter, more flexible and multifunctional venue, capable of delivering seamless and world-class experiences for fans, partners and visitors every single day of the year.”
Brad Hintze, Executive Vice President of Global Customer Success and Marketing at Crestron, said,
“Espai Barça is about building what the modern venue should be. Going beyond the match days of each season, this new venue is primed to be active and lively all 365 days of the year. Crestron is powering the infrastructure behind it by enabling every space to adapt instantly, operate seamlessly, and deliver consistent experiences at massive scale.”