Viacom18 has partnered with video game developer Krafton India, bringing the Battlegrounds Mobile India Series (BGIS) 2023 to JioCinema.
JioCinema will live broadcast the final round of The Grind from August 17 to 20 and then the BGIS 2023 from August 31. The final will also be broadcast on JioCinema from October 12 to 14 later this year.
Hursh Shrivastava, Head of Strategy, Partnerships & Acquisitions, Viacom18 Sports, commented:
“Esports has evolved beyond its niche origins and emerged as a mainstream experience, with a consistent surge in popularity. We are excited to deliver an exhilarating experience to a broader audience across the country with BATTLEGROUNDS MOBILE INDIA SERIES 2023. JioCinema remains steadfast to deliver diverse and engaging content to our viewers, and our partnership with KRAFTON India for BGIS 2023 exemplifies our commitment to staying ahead of the curve.“
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Sean Hyunil Sohn, CEO, KRAFTON India, said:
“We are thrilled to collaborate with JioCinema to bring the BGIS 2023 to our passionate fans in a way that has never been done before. JioCinema is a pioneer in bringing enthralling content to its viewers and we are confident that it is the perfect platform for BGIS to deliver an unforgettable tournament, elevating the Esports experience for millions of viewers. With this partnership, we hope to transform the consumption of Esports in the country and inspire the next generation of Esports champions. Through BGIS we are committed towards providing a competitive platform for amateurs as well as professional gamers to showcase their talent and nurture their skills.“