Balkrishna Industries Ltd (BKT) has announced partnerships with seven Indian Premier League teams, joining as the Official Tire Partner of these franchises.
BKT has teamed up with the Mumbai Indians (MI), the Punjab Kings (PBKS), the Rajasthan Royals (RR), the SunRisers Hyderabad (SRH), the Gujarat Titans (GT), the Kolkata Knight Riders (KKR), and the Delhi Capitals (DC).
BKT is renewing its existing partnerships with the MI, the DC, the KKR, the PBKS, and the RR for a fourth year, while it’s entering a second year with the SRH and GT.
Rajiv Poddar, Joint Managing Director, Balkrishna Industries Ltd, said:
“Over the years, we have seen the cricket T20 league generating strong appeal in the sporting ecosystem and transcending to be one of the biggest events on the international sporting calendar. The partnership with T20 cricket adds to a growing portfolio of BKT’s global strategic relationships. Today, we are delighted to announce our official association with 7 T20 teams. This is an amazing endorsement for the brand and further strengthens our dedication to delivering our commitments. We are confident that this partnership will create a positive impact on our brand, generating more interest and value.“
The ATP have announced a partnership renewal of their agreement with Swiss watchmaker Rolex, who…
The Sixers will be hoping to avoid a hat-trick of losses, while the Thunder will…
Premier League Gameweek 17 returns with another set of interesting and exciting fixtures. The big…
Italian football club AS Roma have announced a new partnership agreement with Hungary-based low cost…
Tennis Australia has announced a new partnership agreement with yoghurt brand YoPRO, who will join…
One day of a normal Manchester United is all we ask. But it’s never going…