Categories: News

BLAST announces partnership with Nike

Global esports tournament organiser BLAST Premier has announced a new partnership with American sportswear and clothing brand Nike. The partnership will see both parties work together on a merchandise project and launch a co-branded merchandise collection in August 2022. The collection will be highlighting the ‘gaming lifestyle’ and will include hoodies, T-shirts, jerseys and caps. 

Aside from promoting the gaming lifestyle, the collection will also put the players and talent from behind the scenes in the spotlight.

Also Read – Top 10 eSports organisations in the world

Faye Marlborough, Head of Creative Solutions at BLAST, commented:

Our ambition is to work with the most reputable brands in the world, and they don’t come much bigger than Nike. Gaming has become a lifestyle over the last few years with the rise of esports, we are excited to be able to encapsulate the passion and uniqueness associated with competitive gaming through this collection.

The collection will be launched during the BLAST Premier Fall Groups tournament in August 2022. 

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

One Position Every PL Club Need To Address This Transfer Window: Part-1

With less than two months remaining until the 2025 Winter Transfer Window, most Premier League…

16 hours ago

South Africa vs India 1st T20I: Preview and Predictions

Can Suryakumar Yadav and co. take a series win in South Africa? While the Indian…

17 hours ago

Bayer 04 Leverkusen Sponsors 2024-25

Following are the companies and organisations that serve as sponsors and brand partners to Bundesliga…

21 hours ago

Australia vs Pakistan 2nd ODI: Preview and Predictions

Australia vs Pakistan 2nd ODI: Preview and Predictions The Australian summer kicked off with a…

2 days ago

Stake F1 Team Kick Sauber reveal Gabriel Bortoleto as second driver for 2025

Stake F1 Team Kick Sauber have announced that Gabriel Bortoleto will be taking the second seat for them…

2 days ago

Stake F1 Team Kick Sauber to part ways with both Valtteri Bottas and Zhou Guanyu after this season

Stake F1 Team Kick Sauber have announced that Valtteri Bottas and Zhou Guanyu will leave at the end…

2 days ago