Frauen-Bundesliga Sponsors 2023/24

Written by:
Rahul Saha

This article contains information about the organisations serving as official sponsors and partners to the Frauen-Bundesliga — the women’s professional club football topflight in Germany — and enjoying a strong branding presence across its physical and digital assets for the 2023/24 season.

Google Pixel

Google Pixel, a brand of portable consumer electronic devices developed by Google, announced in June 2023 that it had signed a three-year title sponsorship agreement with the Frauen-Bundesliga which would run until the end of the 2025/26 season. 

Starting with the 2023/24 season, Google Pixel replaced Würzburg, Bavaria-headquartered German printing and marketing services provider Flyeralarm as the title sponsor of the Frauen-Bundesliga.

EA Sports FC 

After adding the UEFA Women’s Champions League (UWCL), the National Women’s Soccer League (NWSL), the FA Women’s Super League (WSL), and France’s Division 1 Femínine (D1F) to its roster of women’s football leagues featured in its annually-released video game series, EA Sports FC, in June 2023, EA Sports signed a partnership agreement with the Frauen-Bundesliga, thereby acquiring the licence to feature the league, its teams and its players in the 2023 edition of EA Sports FC — EA Sports FC 24. 

Bwin 

Bwin, an online betting company, has been an official sponsor of the Frauen-Bundesliga since the summer of 2020.

In June 2022, the German FA (DFB) and Bwin signed a new multi-year partnership agreement, the length and financial details of which were not disclosed. 

Rahul Saha
Rahul Saha is a senior sports writer at Sportskhabri.com. Experienced in various sports writing tasks, including op-ed pieces and player/team profiles, with particular expertise in Football. Also a cat-dad and a regular reader, he spends his free time with his cats and learning new things.
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