Cadillac F1 team inks new deal with 3M

The Cadillac Formula One team has announced a new multi-year partnership with American multinational conglomerate operating in the fields of industry, worker safety, and consumer goods, 3M, who joins the team as their Official Material Science Partner. The deal will see 3M’s scientists and engineers work with the team to help them with car development, advance performance and streamline operations. 3M will also be backing the Cadillac F1 team through material selection, process optimization, testing, and real-time trackside assistance. 3M will also have their logo present on the Cadillac F1 race car and will enjoy other team branding.

Tyler Epp, Global Head of Commercial Strategy, Cadillac Formula 1 Team, commented,

“We’re proud to welcome 3M to the Cadillac Formula 1 Team. They share our belief that championships are won in the details, and their materials and R&D will help us compete where the margins matter most.”

William Brown, Chairman and CEO, 3M, said,

“At 3M, we apply science and manufacturing expertise to help solve complex challenges. This partnership demonstrates how 3M technologies can drive results in a highly demanding environment by advancing speed, efficiency and performance.”