Cristiano Ronaldo invests in luxury watch marketplace Chrono24

According to Fashion United, Portuguese professional footballer Cristiano Ronaldo has invested in Chrono24, a marketplace for luxury watches. The sum invested by the footballing icon remains undisclosed. 

The Al Nassr player joins a list of previous investors, which includes Aglae Ventures, General Atlantic, Insight Partners and Sprints Capital.

Also read: Cristiano Ronaldo: Earnings | Brand Endorsements | Investments | Charity work

Speaking about the investment, Ronaldo said:

“As a long-term watch collector and regular user of Chrono24, it’s a pleasure for me to become a shareholder in the company now.

“Chrono24 unites millions of watch lovers from all around the world to share in their passion, together – that global unification is something I know well and am thrilled to be a part of.“

Speaking of Ronaldo’s inclusion in the company, Tim Stracke, Co-chief Executive at Chrono24, said:

“No one brings passion for luxury watches to the world stage quite like Cristiano. He has already solidified his place as one of the greatest athletes in history, and as an investor shows astute knowledge of world-class luxury and technology. That coupled with his authentic, proven passion for watch collecting makes him the perfect teammate as our company moves further into global expansion and our next chapter.“

The brand, which was founded in 2003, is now the leading digital marketplace for luxury watches. It hosts 500,000 watches from over 3,000 dealers spread across more than 100 countries.