Crystal Palace Football Club (CPFC) have announced a three-year partnership agreement with global payments enabler Guavapay, which thus becomes the club’s Official Affinity Card Partner.
The deal will see the launch of limited-edition MyGuava Cards, which will boast Palace-themed designs and offer Eagles fans prizes following expenditure with the card.
Also read: Crystal Palace FC Sponsors 2023–24
Speaking about the Guavapay deal, Barry Webber, Chief Commercial Officer of Crystal Palace, commented:
“This is an exciting partnership and one which offers our fans a unique rewards scheme. Guavapay are an innovator in the payment industry with extensive in-house knowledge and expertise to provide the very best solutions, and we’re pleased to now be officially working with them.“
Grant Wyatt, Head of Partnerships at Guavapay, added:
“We are delighted to launch our new and exclusive Affinity Card in partnership with Crystal Palace Football Club. This innovative collaboration will provide Crystal Palace fans with a unique rewards scheme that will provide many benefits and opportunities to show support for the team. Crystal Palace are committed to enhancing the fan experience and we could not be prouder to contribute to their fostering of a deeper connection between the club and its supporters.“
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