Aditya ChaudhuriGerman national railway service Deutsche Bahn has been announced as a National Sponsor for the 2024 European Championship after signing a partnership agreement with Europe’s football-governing body, the Union of European Football Associations (UEFA).
The partnership will see Deutsche Bahn provide all the teams and fans with transport services and also offer “an unprecedented travel deal across Europe to fans and participating teams”. All the 24 teams and ticket holders from 32 European countries will be given access to reduced ticket prices for travel by train to the ten tournament venues in Germany.
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Philipp Lahm, Tournament Director of UEFA EURO 2024, commented:
“Europe is on the move and connected. The partnership with Deutsche Bahn underlines our aspiration as hosts for a sustainable UEFA EURO 2024. Under the motto ‘United by football. United in the heart of Europe’, we want to facilitate unforgettable memories and create a pioneering spirit for a new sense of community, a new togetherness for Europe and our society. Strong supporters like Deutsche Bahn contribute to this. That’s why we are pleased that the railway will transport both players and millions of fans from home and abroad in an environmentally friendly manner to the match venues in Germany in summer 2024, enabling us to celebrate Europe’s cohesion in the best possible way.“
Dr. Richard Lutz, CEO of Deutsche Bahn, added:
“Together with the fans and UEFA, we are looking forward to a unique European Championship 2024 in Germany. Like football, a railway is a team sport. We have the unique opportunity to make UEFA EURO 2024, a thrilling event entirely dedicated to green mobility. We therefore cordially invite all participating national teams and all fans from Germany and Europe to travel with us. Together, we want to be a team for the climate.“
Dr. Volker Wissing, German Federal Minister Of Transport, said:
“For us, the European Championship experience begins with getting to the stadium. The task is enormous: We have to ensure that an average of around 56,000 guests and fans per match can reach the stadiums and fan zones safely and easily – in the host cities, nationwide and across borders. Our mobility concept focuses on rail and public transport. The partnership that has now been concluded between Deutsche Bahn and UEFA is a strong signal in this respect. I would like to see as many fans as possible take advantage of the offer to travel climate neutrally.“
UEFA Euro 2024 is scheduled to be held between June 14 to July 14, 2024.
