The Punjab Kings (PBKS) have roped in Indian fantasy gaming platform Dream11 as their title sponsor for the 2024 Indian Premier League (IPL) season.
As part of the agreement, the Dream11 logo will be prominently displayed front and centre of the PBKS jersey throughout IPL 2024.
The Kings kick off their campaign on March 23 against the Delhi Capitals at Maharaja Yadavindra Singh International Cricket Stadium in Mullanpur, Mohali.
Satish Menon, CEO, KPH Dream Cricket Limited, said:
“It is an incredible honour for us to onboard Dream11 as Title Partner for the coming edition. They have reinvented the world of sports and fan engagement. Dream11 has been responsible for spreading the game’s reach across different regions of the country through innovative means of fan involvement. We are looking forward to delivering a fantastic experience on and off the field to our fans and the Dream11 user base.“
Vikrant Mudaliar, Chief Marketing Officer, Dream Sports, commented:
“We are thrilled to elevate our partnership to assume the role of principal sponsor for Punjab Kings. This association will enable Punjab Kings fans and Dream11’s growing user base of over 200 million to have a better-than-ever-before fantasy cricket experience during the upcoming cricket season.“
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