Aditya ChaudhuriNorth American esports organisation FaZe Clan have announced a new partnership with financial technology firm Current, which will see the latter become FaZe Clan’s Official Fintech Partner.
The agreement will see FaZe’s content creators including FaZe Adapt, FaZe Booya, FaZe JSmooth, FaZe Nate Hill, FaZe Rug, FaZe Santana and FaZe Swagg work with Current on various activations, which will include Current’s range of mobile banking products.
The first activation between FaZe and Current will see Current power the final episode of ‘Road to FaZe1’ — the content series that gives a behind-the-scenes look at FaZe1’s recruitment challenges.
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Adam Hadi, Vice President of Marketing at Current, commented:
“Over the past decade, we’ve witnessed FaZe Clan revolutionise gaming and internet culture as true innovators in the creator space.
“With this new commitment to each other, we’re able to work together to create meaningful cultural moments and produce content that’s not only engaging but also improves their fans’ financial lives, which furthers our mission at Current.”
Adam Bauer, SVP of Brand Partnerships at FaZe Clan, added:
“We are proud to partner with Current as the official fintech partner of FaZe Clan.
“The partnership came together through our shared vision for being at the forefront of internet culture through innovative storytelling and supporting next generation financial technology that can benefit our community and our fans.”
