FIFA’s digital streaming platform, FIFA+ has obtained the non-exclusive distribution rights of Italian tier-3 football league Serie C. The deal will see FIFA+ live-stream the Serie C games and also provide coverage of the Coppa Italia Serie C and Supercoppa Serie C tournaments.
Romy Gai, FIFA’s Chief Business Officer, commented,
“We’re delighted to be welcoming Serie C to the FIFA+ platform and continuing to bring a global audience to football from around the world. Serie C harbours some of the best storylines in Italian football.”
Matteo Marani, Lega Pro Chairman, added,
“This agreement highlights the international fame of our Lega Pro. We’re happy for supporters and for this new possibility which will broaden the visibility of the brand of the Serie C clubs and their partners.”