Formula E expands DHL deal

Deal renewal to focus on e-mobility.

Formula E has renewed its partnership with global delivery service DHL, with the extension of the partnership set to focus on e-mobility, smart cities and low-carbon lifestyles.

DHL will continue on as the Official Logistics Partner of the ABB FIA Formula E World Championship and help transport more than 415 tons of electric motorsport World Championship’s freight. DHL is also a Founding Partner of the series.

Speaking about the extension of the deal, Formula E CEO Jamie Reigle, commented:

“DHL has been an integral partner to Formula E from inception and we are delighted to extend and enhance our collaboration. Transporting the freight is a fundamental aspect to the running of Formula E and DHL continues to do so with a passion for driving forward new sustainable measures which have relevance throughout the logistics industry.

“The renewed partnership will see on- and off-track initiatives that commit to environmental and social responsibility, as DHL will have exclusive rights to the DHL & Formula E Together Green Award, which unearths sustainability heroes.

“The new DHL & Formula E Together Green Award will elevate our partnership to a new level by providing a renewed platform to showcase sustainable initiatives at every race weekend. We look forward to working with DHL to set the standard in sustainable logistics for sport and inspire fans around the world to take actions to fight climate change.”

Arjan Sissing, Head of Global Brand Marketing at Deutsche Post DHL Group, added:

“Deutsche Post DHL Group will be investing 7 billion euros in clean operations and climate-neutral logistics through to 2030, which includes major investments in its fleet of e-vehicles.

“This – along with our goal to achieve zero-emission logistics by 2050 – is a major, industry-leading commitment on the part of DHL. But we also recognise that the small incremental developments and steps – the everyday engagement and commitment on the part of individuals and organisations around the globe – are so important to moving the needle.

“The DHL & Formula E Together Green Award is meant to call attention to these heroes and hopefully amplify the impact they are having.”

The last Formula E season was reported to have been the most sustainable season ever with respect to Formula E logistics, which saw the use of bio-fuel for all road and sea freight from testing to the season finale in Berlin.

The upcoming season will see 16 races and three new cities, and DHL will hope to build on the work done in the previous season as it strives to reduce footprint of the air-freight operations.