Football News

German Football Association announces TCL deal

Consumer electronics brand TCL has signed a new multi-year partnership with the German Football Association (DFB), thereby becoming an Official Partner of the Germany men’s national football team.

The four-year deal will see TCL work with the DFB on various campaigns to promote its TV range, sound bars and air conditioning systems.

Dr. Holger Blask, Managing Director Marketing & Sales and spokesperson for DFB GmbH & Co KG, commented:

We are absolutely thrilled to join the national team family to support. We are living in the mobile era and we do almost everything on the go. However, when we sit in front of TV together with friends and family to watch our national team, we want to see it in a big screen TV. TCL invites you to the world of immersive viewing experiences like you feel that you are in the stadium together with the national team. Enjoy the best immersive moment with TCL’s new super big inch TV series with the industry leading 144Hz ultra fast panel refresh rate panels to capture every speedy moments of the national team’s game. All the goal moments can be better reproduced with a bigger TV screen.

We welcome TCL as a new partner of our men’s national team. With TCL, we have another global player in our partner portfolio that will also support us with their technology expertise and innovations in connecting more closely with football fans worldwide. We are pleased to be able to contribute to increasing TCL’s brand awareness in Germany and beyond.

Carlos Li, General Manager of TCL Industries Europe Business Group, added:

The joint DFB partnership sets the guardrails and cornerstones for a sustainable, smart and successful future on both sides. With the support of TCL and the innovative premium QD-Mini LED 4K TVs, XL TV sizes up to 115 inches, immersive soundbars and smart air conditioners, centrally researched and developed for a satisfying experience of our customers, we will support the men’s national soccer team on the road to success at any time and at any moment.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

Sydney Thunder joins forces with Penrith Panthers

New fan engaging partnership announced Australian rugby team Penrith Panthers has announced a new partnership…

1 hour ago

CSK gets new Principal Sponsor in FedEx

Multi-year deal signed Indian Premier League (IPL) heavyweights Chennai Super Kings (CSK) have signed a…

1 hour ago

Sydney Thunder extends Homestar Finance partnership

3-year extension announced Big Bash League (BBL) team Sydney Thunder has announced a three-year partnership…

1 hour ago

Adelaide Strikers signs new deal with WeTrend

WeTrend joins as Major Partner Big Bash League (BBL) club Adelaide Strikers and the  South…

2 hours ago

Premier League 2024/25: Gameweek 17 Recap

Gameweek 17 of the 2024/25 Premier League season continued to enthrall football fanatics with entertaining…

8 hours ago

F1 renews Crypto.com deal

Partnership extended to 2030 Formula One has announced a new partnership extension with Crypto.com, with…

9 hours ago