Healthy Master, an Indian health-oriented snack brand, has signed Indian cricketer Harshit Rana as a brand ambassador.
Through the partnership, Healthy Master is set to launch a digital and social media campaign titled “Match Buddy”, which the 24-year-old will headline.
By getting Rana on board, Healthy Master aims to make its products the go-to choice during matchdays.
On teaming up with Healthy Master, Harshit Rana commented:
“Healthy Master stands for thoughtful nutrition and consistent quality, which are important aspects of an athlete’s daily routine. The brand’s approach to clean ingredients and mindful snacking fits well with the discipline required at a professional level, both on and off the field. I’m pleased to be associated with Healthy Master and to work together on promoting informed food choices. I also appreciate the support and representation provided by LegaXy in shaping this association.”
Tarun Agrawal, Co-Founder & CEO of Healthy Master, said:
“At Healthy Master, we believe that healthier habits are built through small, intentional choices every day. Harshit’s journey reflects resilience, discipline, and an optimistic drive to come back stronger. His mindset aligns closely with how we think about food — honest, balanced, and sustainable. Through the ‘Match Buddy’ campaign, we want to inspire people to make mindful swaps in their snacking routines.”
Amitesh Shah, Founder & CEO, LegaXy, added:
“Harshit represents the next generation of Indian athletes, focused, disciplined and deeply connected to his roots. His association with Healthy Master brings together an athlete committed to performance and a brand centred on everyday nutrition and consistency.”
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