Stupa Sports announces multi-year English OPEN partnership

Stupa Sports, an Indian AI-powered sports technology and analytics company, has announced a three-year partnership with Pickleball England.

The partnership will see Stupa Sports serve as the Official Data and Technology Partner of the English OPEN, the 2026 edition of which kicked off on August 11 and concludes on August 16, being held at the National Exhibition Centre in Birmingham, England. 

The partnership will see Stupa Sports fully integrate its tools, including AI-powered match analytics, Decision Review System (DRS), broadcast and LED graphics, among others, across the tournament’s ecosystem to help enhance officiating, broadcasting, and the overall experience. 

Karen Mitchell, CEO, Pickleball England, commented:

“As the English OPEN continues to grow in scale and stature, we remain committed to investing in innovations that enhance the competition experience. Stupa Sports brings valuable expertise in sports technology, and we are excited to work together. We believe this partnership will help us deliver an even higher standard of tournament operations and create a memorable experience for players and fans.”

Megha Gambhir, Co-Founder & CEO, Stupa Sports, added:

“Our partnership with Pickleball England reflects a shared vision of using technology to elevate officiating, broadcasting, and fan engagement. As pickleball continues its remarkable global growth, tournaments need technology that can keep pace with the sport’s evolution. Through our AI-powered Decision Review System, real-time match analytics, and broadcast solutions, we aim to deliver greater accuracy, transparency and a richer experience for players, officials and fans. We are excited to bring these innovations to one of Europe’s premier pickleball events.”