Stupa Sports partners with English OPEN on multi-year deal

Indian AI-powered sports technology and analytics firm Stupa Sports has announced a three-year partnership with Pickleball England. The partnership will see Stupa Sports become the Official Data & Technology Partner for the English OPEN. The English OPEN 2026 is taking place between August 11, 2026 and August 16, 2026 at the National Exhibition Centre in Birmingham, England. 

The partnership will see Stupa Sports fully integrate their technology tools across the tournament’s ecosystem to help enhance officiating, broadcasting and the overall tournament experience. Stupa Sports will provide the tournament with AI-powered match analytics, AI-powered Decision Review System (DRS), broadcast and LED graphics amongst others. 

Karen Mitchell, CEO, Pickleball England, commented,

“As the English OPEN continues to grow in scale and stature, we remain committed to investing in innovations that enhance the competition experience. Stupa Sports brings valuable expertise in sports technology, and we are excited to work together. We believe this partnership will help us deliver an even higher standard of tournament operations and create a memorable experience for players and fans.”

Megha Gambhir, Co-Founder & CEO, Stupa Sports, added,

“Our partnership with Pickleball England reflects a shared vision of using technology to elevate officiating, broadcasting, and fan engagement. As pickleball continues its remarkable global growth, tournaments need technology that can keep pace with the sport’s evolution. Through our AI-powered Decision Review System, real-time match analytics, and broadcast solutions, we aim to deliver greater accuracy, transparency and a richer experience for players, officials and fans. We are excited to bring these innovations to one of Europe’s premier pickleball events.”