Aditya ChaudhuriThe International Esports Federation (IESF) has announced a new partnership agreement with gaming performance firm FitGMR. The partnership will see FitGMR organise activities and workshops around health and well-being of athletes and will kick off from the upcoming 2022 World Esports Championships Finals in Bali, Indonesia.
The partnership will kick off with FitGMR organising daily workouts to help the athletes with strength, endurance and mobility to make sure their brain and body work together. FitGMR will also host workshops on nutrition and mental conditioning along with yoga lessons and beach workouts. The gaming performance brand will also host an all-in-one workshop at the Closing Ceremony, where it will show the esports athletes how they can “FitGMR at home”.
Vlad Marinescu, President, IESF, commented:
“IESF is delighted to be working with FitGMR to make this the most successful and engaging World Esports Championships Finals yet. The well-being of athletes is a top priority for IESF, and we always strive to give esports athletes the ultimate environment to perform at their best. We look forward to collaborating on many more impactful activities with FitGMR, and we can’t wait to kick off this partnership in Bali!“
Krsitin Anderson, CEO, FitGMR, added:
“This is an incredible way to end 2022. Our research and work with professional esports organisations over the last few years are the foundation of the FitGMR app that we released at the beginning of the year. Since then, we’ve introduced the concept of what it means to be a fit gamer to colleges and K-12 programs around the country. To be a part of esports athletes’ well-being, and sharing the connection between mental and physical health on the world’s global esports stage is so exciting and rewarding. We’re grateful to the IESF for their commitment to the wellbeing of players around the world.“
