IPL 2025: Kolkata Knight Riders Sponsors

This article contains information regarding the organisations enjoying a strong branding presence across the assets of the Kolkata Knight Riders (KKR) as their sponsors and partners for the 2025 season of the Indian Premier League (IPL).

Principal Sponsors

BKT

Mumbai-based tire giant BKT became an integral part of the IPL sponsorship ecosystem in 2021 by associating with seven teams. In 2024, BKT continued its association with KKR as a Principal Sponsor.

Dream11

Fantasy sports platform Dream11 signed a sponsorship deal with KKR in March 2024. The Mumbai-based company plays a pivotal role in driving fan engagement and fantasy sports popularity.

The two parties have renewed their partnership agreement by signing an extension deal in March 2025. 

RR Kabel

In February 2025, the Kolkata Knight Riders announced a multi-year partnership agreement with consumer electrical firm RR Kabel.

As per the agreement, RR Kabel becomes the Knight Riders’ Principal Partner. Its logo will thus feature on the right chest of the all KKR team apparel, with RR Kabel aiming to widen its brand presence through the partnership.

This is RR Kabel’s second partnership with the reigning Indian Premier League champions. It served as a KKR team partner during the 2021 IPL season. 

Associate Sponsors

Reliance Jio

The Indian telecom giant has been associated with all IPL teams since 2018. Reliance Jio continues its partnership with the Kolkata Knight Riders.

Joy Personal Care

Joy Personal Care became an associate sponsor in March 2022. The partnership includes branding rights and collaborations on television commercials and fan-engagement programs. The brand’s logo is featured on the matchday shirt sleeve of KKR players.

Acko

The Bengaluru-based insurance company joined KKR as an associate sponsor in February 2022. The sponsorship was extended in March 2024 and continues its presence in the team’s sponsorship lineup.

JSW Paints

JSW Paints partnered with KKR ahead of the 2024 IPL season. This association adds to the sponsorship portfolio of the team with an emphasis on creativity and vibrant branding.

Manipal Hospitals

Manipal Hospitals became an official sponsor of KKR in 2024. The Bengaluru-based hospital network contributes to the team’s healthcare partnerships and promotes health-related initiatives.

Vikram Solar

The Kolkata Knight Riders announced a partnership with Indian solar photovoltaic (PV) module manufacturer Vikram Solar, roping it in as their Official Clean Energy Advocate in March 2025. 

The deal will see Vikram Solar work with the Knight Riders towards raising awareness about sustainability. Vikram Solar’s logo will also be present on the KKR jersey, and the two will work on various fan engagement activities as well. 

Global Beverage Partner

Thums Up

Thums Up and KKR share a history that began in 2009 when the beverage giant first partnered with the team. After a brief hiatus, the partnership resumed in March 2020. Thums Up continues to be a prominent name in KKR’s sponsorship lineup with an extension deal last penned in April 2022. 

Official Partners

Veedol

Veedol Oil, owned by lubricants manufacturer and marketer Tide Water Oil Co (India) Ltd, was roped in ahead of IPL 2024 as an official partner of the Kolkata Knight Riders. 

Listerine

Listerine is a brand of antiseptic mouthwash that is owned by American consumer health company Kenvue. Ahead of IPL 2025, the mouthwash brand became an official partner of the Kolkata Knight Riders. 

Prestige

Prestige is an Indian company that manufactures kitchen appliances and cookware. The company is best known for its pressure cookers. Prestige became an official partner of KKR ahead of the IPL 2025 season. 

Amul Protein

Amul Protein, a product division of Amul, an Indian dairy brand, signed a partnership agreement with the Kolkata Knight Riders in March 2025 as their official protein partner. 

As part of the deal, fans and customers will get a 10% discount on Amul Protein products at the time of checkout when they use the KKR coupon code. 

Amul

Amul, an Indian dairy brand, signed a partnership agreement with the Kolkata Knight Riders, Mumbai Indians and the Sunrisers Hyderabad in April 2021 to become their official beverage partner. 

Tecno Mobile

In March 2025, TECNO, an Indian tech brand, teamed up with the Kolkata Knight Riders as their official partner. 

As part of the agreement, TECNO will aim to connect fans to the action with its smartphones, designed for signal and connectivity experience.

Dazller

In March 2025, Dazller Cosmetics, a brand from the house of Aravind Laboratories, has announced its

partnership with the Kolkata Knight Riders as their official beauty & makeup partner for 2025.

Dazller Cosmetics also served as the official beauty partner of the Punjab Kings, Sunrisers Hyderabad, and Lucknow Super Giants in 2024. 

Kingfisher

Kingfisher has a history of being a partner with Kolkata Knight Riders. The two have worked together on many occasions with the most recent extension deal signed in March 2025. 

Licensing Partners

FanCode Shop

FanCode, a platform by Dream Sports, collaborates with KKR for merchandise sales. Through its retail platform, FanCode Shop, it provides fans access to a wide range of team-branded items.

SIX5SIX

In February 2025, KKR announced a partnership with sports apparel brand SIX5SIX.

The partnership will see SIX5SIX become the Official Kitting Partner of the reigning Indian Premier League champions. SIX5SIX will take care of the KKR’s knitting needs, providing them with kits and apparel.

Additionally, SIX5SIX will provide KKR fans with merchandise, which will be available across India.

BigAnt Studios

On the eve of the commencement of IPL 2024, Australian video game publisher Big Ant Studios was announced as an official partner of the Knight Riders. 

Dream Cricket 25

Dream Cricket 25, the game development division of Dream Sports, signed a partnership agreement with the Kolkata Knight Riders in March 2025. Following the deal, Dream Cricket 25 became the franchise’s official mobile game partner. 

Cricket Icons

Valiente Caps

Valiente Caps is a Spanish brand specialised in designing, creating, and selling fashionable caps. The company joined the KKR sponsorship roster in March 2025 ahead of IPL 2025. 

Media Partners

Fever FM

Fever FM, a national radio network, has been the Official Radio Partner of KKR since April 2018. Through this partnership, Fever FM engages fans with promotional activities and exclusive interactions, strengthening the connection between the team and its supporters.

Sampark Advertising Media

Sampark Advertising Media, a Kolkata-based outdoor advertising company, joined KKR as a sponsor in 2019. It enhances the team’s visibility across the city with impactful outdoor advertising campaigns.

Radio 94.3 FM

94.3 Radio One, a commercial radio network in India owned by HT Media, has been serving as an official radio partner to the Kolkata Knight Riders since September 2020.