This article contains information regarding the organisations enjoying a strong branding presence across the Japan men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Japan Football Association.
Name of the football association: Japan Football Association (JFA)
Also Read – FIFA Men’s World Cup Qatar 2022 Sponsors
A subsidiary of the Mitsubishi Group, Kirin Brewery Corporation is a Japanese integrated beverage company that was established in 1888.
In April 2015, Kirin signed a multi-year agreement to become an official partner of the JFA. The agreement, which is valid through December 2022, covers all Japan’s national football teams across all categories: the Samurai Blue (the men’s team), Nadeshiko Japan (the women’s team) as well as the U23 Japan national teams.
The German sportswear and sports equipment giant has been the official kit supplier to all JFA-affiliated Japan national football teams since April 1999.
The Japanese men’s and women’s national football teams and Asahi Shimbun, a Kita, Osaka-headquartered Japanese newspaper, have a deal in place since 2015 that runs until December 2022.
Toyo Tire, a Japanese tyre manufacturer, has a deal in place with the JFA to assist both the men’s and women’s national football teams of Japan.
In May 2021, Toyo Tire became a supporting sponsor of all Japan national football teams as well as the national futsal, beach football and esports teams.
MS & AD
MS & AD, a Japanese insurance firm founded in 2010, serves as the official insurer and supporter of the JFA in a deal covering both the Japan men’s and women’s national football teams.
The Tokyo-based retail and business bank works with the JFA as the Japan men’s and women’s national teams’ official financial advisor and service provider.
The Japan national football teams and Au Networks, a Japanese mobile phone provider, have a deal in place in an attempt to make the sport more accessible to supporters via mobile networks.
Japan Airlines has served as the official airline of the JFA for over ten years.
Additionally, Japan Airlines was also named the FIFA Futsal World Cup 2020 Japan Bid Committee’s official bid partner.
Family Mart, a Tokyo-based convenience store, serves as the official convenience store for the Japan men’s and women’s national football teams.
Daito Trust Construction
Daito Trust Construction, a real estate and construction firm established in 1974, partnered with the JFA in November 2016.