The Kolkata Knight Riders have announced a partnership with sports apparel brand SIX5SIX.
The partnership will see SIX5SIX become the Official Kitting Partner of the reigning Indian Premier League champions. SIX5SIX will take care of the KKR’s kitting needs, providing them with kits and apparel.
Additionally, SIX5SIX will provide KKR fans with merchandise, which will be available across India.
Binda Dey, Group CMO, Knight Riders Sports, said:
“We at the Kolkata Knight Riders have always put our fans at the heart of everything we do, as demonstrated by our journey in the TATA IPL since its inception. This collaboration with SIX5SIX aligns perfectly with our vision, as we partner with a brand that shares our commitment to excellence. With a strong focus on high-quality craftsmanship, design excellence, and merchandise that resonates with our young and fashion-forward fanbase, we’re thrilled to begin this journey with them in 2025. Together, we aim to create more memorable moments for our passionate fanbase.“
Avni Aneja, Co-founder & Creative Director of SIX5SIX, commented:
“We are thrilled to team up with Kolkata Knight Riders, a franchise that embodies the spirit of excellence and unity. This partnership is about more than just sportswear—it’s about celebrating a champion mentality and delivering a world-class experience to the KKR family. We can’t wait to unveil what we’ve created.“
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