Lamborghini set to launch esports team

Volkswagen Group’s Italian car brand Automobili Lamborghini has announced that it will be launching its own esports team. The announcement sees the team taking strides towards the decision and signing on three sim racing drivers for its team.
The team will be known as the Automobili Lamborghini Esports Team and will be competing in the GT World Challenge Esports Championships in the Assetto Corsa Competizione game. Lamborghini will provide the team with a team principal, driver, coach and engineers, while the staff members will support the project by providing experience in areas of development and analysis of telemetry data.
The Italian brand has also announced that the esports division will be supported by Lamborghini’s in-house racing team, Squadra Corse.
The team currently boasts of Jordan Sherrat, Gianfranco Giglioli and Giorgio Simonini, who are the drivers.

Also Read – Top 10 eSports organisations in the world

Giorgio Sanna, Automobili Lamborghini’s Head of Motorsport, commented:
“Sim racing is an important platform in today’s motorsport scene. Video games were born to allow those who didn’t have opportunities for real-life racing to impersonate professional drivers.
“Now, after several decades of development in the industry, simulated racing is getting closer and closer to its real-life counterpart and now has nothing to envy from professional motorsport.”

Speaking about his new role, Jordan Sherrat, said:
“Being chosen by Lamborghini to be the Official Sim driver still feels like a dream.
“All the hard work and sacrifice I have put in behind the scenes have been recognised and I finally get to live my dream! I want to thank Lamborghini for putting their trust in me to represent their prestigious Brand.”

The team will be participating in the five-round GT World Challenge Esports Sprint Series Europe and Intercontinental GT Challenge Esports Endurance Championship. Sherrat and Giglioli will take part in the GT World Challenge Esports Sprint Series Europe, while Simonini will join them at the 2022 Intercontinental GT Challenge Esports Endurance Championship.