LSG finds new partner for IPL 2025 in Portronics

Portronics onboard as Official Sponsor

Indian Premier League (IPL) franchise Lucknow Super Giants (LSG) have roped in consumer electronics brand Portronics as an Official Sponsor for the IPL 2025 season following a new partnership agreement. The partnership will see Portronics gain prominent branding, across the trousers of LSG’s playing kits. Potronics also aims to use the platform gained through the partnership to reach out to wider audiences across the country during one of the biggest sporting tournaments in the world.

Vinay Chopra, the CEO of Lucknow Super Giants, commented,

“Portronics is a brand that mirrors our values—performance, innovation, and fan-first thinking. We’re delighted to welcome them into the Lucknow Super Giants family. Together, we hope to create memorable experiences for fans both on and off the pitch this season.”

Jasmeet Singh, founder & director of Portronics, added,

“We’re proud to join hands with Lucknow Super Giants as their official sponsor for IPL 2025. Cricket in India is more than just a game—a shared passion uniting generations. At Portronics, we believe in enhancing life’s everyday experiences through innovation. With this partnership, we aim to amplify the energy of the game and bring fans even closer to the action through our sound solutions.”