English professional football club Manchester United have announced a multi-year international relationship with Doo Group, an online trading platform. Through the partnership, the financial services company and its sub-brands, Doo Financial and Doo Prime, will be promoted.
The Doo Group has its headquarters in Singapore with operation centres in Dallas, London, Sydney, Hong Kong, Dubai and Kuala Lumpur among other significant global locations.
Commenting on the deal, Victoria Timpson, Manchester United CEO of Alliances and Partnerships, said:
“When selecting Doo Group as Manchester United’s official online financial trading partner we were impressed by the company’s focus on technology and its strong brand values.
“We look forward to a thriving partnership and we are excited to welcome Doo Group to our family of commercial partners.“
Doo Group Director, Ian Howard, added:
“Manchester United was our obvious choice when the opportunity to form a partnership arose.
“We have always admired how a football club transitioned into a globally recognised icon, loved and admired across the world and representing more than the sport itself.
“That to us, showed discipline, consistency and drive which resonates with our brand and beliefs.“
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