McLaren Racing announce multiple partnership renewals

McLaren Racing have announced partnership renewals with Alteryx, Medallia, Salesforce, Smartsheet, and Stanley Black & Decker.

The aforementioned brands are therefore set to remain Official Partners of British Formula One outfit for the upcoming 2025 F1 season and beyond.

Medallia will continue as McLaren’s Official Feedback Partner, while Salesforce will remain their Official CRM Platform. Smartsheet retains the role of Official Technology Partner, while Stanley Black & Decker will continue as the team’s Official Tools and Storage Partner.

McLaren head into the 2025 season looking to defend their first Constructors’ title in 25 years, with Lando Norris and Oscar Piastri looking to take a crack at the Drivers’ title.

Commenting on the partnership renewals, Matt Dennington, Co-Chief Commercial Officer, McLaren Racing, said:

“It is fantastic to extend so many of our partnerships as we look to build on last year’s momentum and success. Our partnerships with these industry-leading brands across both the technology and commercial sector are critical in ensuring we continue to innovate and push boundaries across all areas of our business.“

Also read: McLaren Racing announce partnership with Okta

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.