McLaren Racing and Hilton prolong partnership

McLaren Racing have extended their partnership agreement with Hilton, which will thus continue on as the Global Hotel Partner of the F1 team.

The partnership will celebrate its 20-year anniversary in 2025, making the US hospitality company McLaren Racing’s longest-standing current partner. 

The extension will see the “Hilton. For the Stay.” branding continue featuring on the McLaren race car, team kits, and driver overalls. 

Matt Dennington, Executive Director, Partnerships & Accelerator, McLaren Racing, commented:

“It’s fantastic to extend this long-standing partnership with Hilton and reach a 20-year milestone together next year. Hilton is renowned for providing world-class experiences for its guests, and we are fortunate enough to call Hilton home as the team travels around the world.“

Mark Weinstein, Chief Marketing Officer, Hilton, added:

“F1 is a sport always on the go – so we’re proud to be where McLaren Racing stays. Our Team Members are honoured to deliver the best of the Hilton stay experience to the McLaren Formula 1 Team, and along the way to create some truly incredible experiences and content for Papaya fans and our Hilton Honors members around the world. We celebrated a particularly exciting year in 2023, bringing guests and fans to the heart of the action with once-in-a-lifetime experiences at more races than ever before – including our Stay on the Grid at the first ever Las Vegas Grand Prix. We’re thrilled to continue to expand our long-standing and successful partnership and we have even more opportunities planned than ever before. We wish the McLaren team all the best for an exciting season ahead!“