Cricket News

Nicholas Pooran and Dwayne Bravo partner with Carib Premium Strong Beer

Caribbean cricket stars Nicholas Pooran and Dwayne Bravo have been revealed as global brand ambassadors of Carib Brewery, a Caribbean beer brand.

Pooran and Bravo will be the faces of the brand in India, a market Carib Brewery aims to break into as part of its international expansion strategy. With the two on board, Carib Brewery aims to integrate into the sporting culture and fan experiences in the country to deepen its presence. 

Adrian Sabga, Managing Director, International and Business Development – Carib Brewery, commented:

To see Carib Premium Strong Beer on shelves in Uttar Pradesh, and now to bring Nicholas Pooran and Dwayne Bravo together in Lucknow during the IPL – it’s a proud moment for everyone at Carib and for Trinidad and Tobago. India was always our boldest move, and events like this remind us why we made it. This is what happens when you back your brand, back your people, and trust that cricket will always bring us together.

Paramjit Singh Gill, CEO of Consumer Division, Globus Spirits Ltd, said:

This launch is more than introducing a new beer, it’s about celebrating the spirit of two vibrant cultures brought together by cricket, bold flavours, and good times.

Antron Forte, Head of Brand Marketing – Carib Brewery, added:

This partnership is more than just a sponsorship; it represents the heart of Carib’s strategy – building brand equity through two cultural pillars that define who we are: Carnival and cricket. Their journey from local cricket grounds to global stadiums mirrors the very path Carib has taken.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

Early Season Premier League observations

With the International break upon us, and longer than what it used to be compared…

4 hours ago

Can Jürgen Klopp revive the German National Team?

Former Liverpool and Borussia Dortmund manager Jürgen Klopp was appointed as the head-coach of the…

4 hours ago

Red Bull confirm Hadjar return for Azerbaijan Grand Prix 2026

Red Bull Racing has announced that their driver Isack Hadjar will be returning to the…

4 hours ago

How Cesc Fàbregas has transformed Como

Former Barcelona and Arsenal star Cesc Fàbregas is currently the head-coach of Italian Serie A…

1 day ago

McLaren Racing inks multi-year deal with SharkNinja

British motor racing team McLaren Racing has announced a new multi-year partnership with product design…

1 day ago

US Open renews Sky Sports broadcast deal

The United States Tennis Association (USTA) has announced a new three-year partnership extension with Sky…

1 day ago