Paytm First Games (PFG), a subsidiary of Paytm, aims to become the largest publisher of homegrown games in India. Today, the company has disclosed its plans to allocate a fund of ?10 crore for a launchpad to support Indian gaming developers and design studios. The company’s initiative is part of its plans to promote innovative games focused on folk tales and Indian culture.
The announcement comes two weeks after Paytm was temporarily removed from the Google Play Store for violating its policies against casinos and unregulated gambling applications.
Sudhanshu Gupta, COO Paytm First Games, said, “Our country has the potential to revolutionize the digital gaming arena with innovative designs, technology, and talent. We believe it’s the time to lead the digital gaming sector with Made in India games that becomes a global runaway success. Being a homegrown company, we want to play our part in enabling India’s gaming ecosystem. Our goal is to support over 200 talented developers, who may not have access to resources comparable to that of big studios.”
Apart from this new ?10 crore fund, the company has allotted ?300 crore for investment in fantasy sports and other online gaming events. The company recently signed a renowned cricketer, Sachin Tendulkar, as its brand ambassador to promote sports, including kabaddi, football, and basketball.
A supremely confident France side will fancy their chances of getting the three points that…
World Cup debutants Jordan will face African opponents Algeria in their second group stage game…
Welsh football club Wrexham AFC, who currently are competing in the EFL Championship and owned…
Canada Soccer has inked a new partnership with Samsung which will see Samsung become the…
The Asian Football Confederation (AFC) has announced a new partnership with the Alrajhi Bank, who…
Canada Soccer has signed a new partnership with Meta which will see both work together…