Rahul SahaThis article contains information regarding the organisations enjoying a strong branding presence across the Peru men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Peruvian Football Federation.
Name of the football association: Peruvian Football Federation (Spanish: Federación Peruana de Fútbol; FPF)
Also read: CONMEBOL Copa América 2024 Sponsors
Technical Sponsor
Adidas
Adidas, a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, also the largest sportswear manufacturer in Europe, signed a multi-year partnership agreement with the FPF after the 2022 FIFA World Cup in Qatar.
The German brand has also produced Peru’s kits before, having done so from 1978 to 1981 and then again from 1983 to 1985.
Sponsors
Repsol
Repsol, a Spanish multinational energy and petrochemical company based in Madrid, signed a partnership agreement with the FPF in August 2023, coming on board as an official sponsor of the Peru men’s national football team.
However, the deal hasn’t been received well by the Peruvian public since the Spanish company was responsible for the worst oil spill in the country’s history back in 2022.
Big Cola
Big Cola is a flagship product of Ajegroup, a Peruvian multinational company dedicated to the manufacture, distribution, and sale of alcoholic and non-alcoholic beverages. The company was founded by the Añaños-Jerí Family in 1988 in Ayacucho, Peru.
Claro
Founded in 2003, Claro, part of Mexican telecom group América Móvil, became an official sponsor of the Peru men’s national football team in 2022.
As part of the deal, the Peruvian team player sport the Claro logo on their playing kits.
Cristal
Cristal, a flagship cuvée of Champagne Louis Roederer, created in 1876 for Alexander II, Tsar of Russia, and the number one selling beer in Peru, is also an official FPF sponsor.
Cristal has also sponsored Peruvian football club Lima Alliance in recent years.
SKY Airline
In August 2023, the FPF and SKY, an airline based at Arturo Merino Benítez International Airport in Santiago, Chile, signed an official sponsorship agreement covering the Peru men’s, women’s, and youth national football teams.
As per the deal, set to run until December 2026, SKY is to accompany the men’s national team during all their away matches of the 2026 World Cup qualifiers as well as at the 2024 Copa América.
Yape
Yape is a Peruvian mobile payment app that also serves as a digital wallet, created in 2016 by the Banco de Crédito del Perú and operated in the national territory.
Te Apuesto
One of the leading sports betting companies operating in Peru, Te Apuesto was announced as a sponsor of the FPF in December 2019.
Derco
Headquartered in Chile, Derco is an automotive dealership company offering maintenance, accessory, vehicular insurance, and other services. Derco’s brands include Suzuki, Renault, Mazda, Haval, JAC, and more.
Derco serves the FPF as an official sponsor for its national football teams across all age groups.
