Toyota’s luxury vehicle division Lexus has signed a partnership agreement with the PGA of America, thus becoming the Official Vehicle of the PGA Championship, the KitchenAid Senior PGA Championship, the KPMG Women’s PGA Championship, and PGA Frisco.
As per the agreement, Lexus will gain on-site activation rights at all of the aforementioned events, with its vehicle fleets made available to the players. Lexus will also prominently deploy three of its courtesy vehicles for guest transport at the Omni PGA Frisco Resort.
Luke Reissman, Senior Director, Global Partnerships, PGA of America, commented:
“We are proud to welcome Lexus as the Official Vehicle for three of our spectator championships and our new home, PGA Frisco. Lexus is committed to creating amazing experiences for its customers, mirroring our desire to provide top-tier experiences for spectators and guests alike.“
Kevin Higgins, General Manager, Lexus Marketing, added:
“Lexus is excited to expand our golf partnership strategy to include a storied institution that shares our same focus of modernising the golf space. Partnering with the PGA of America allows Lexus to expand our reach and engage with new audiences while also providing an excellent platform to showcase our brand and exciting new vehicle lineup.“
Playoff aspirants Delhi Capitals will play bottom of the table UP Warriorz in Match 20…
British Formula One team Aston Martin have inked a new multi-year partnership agreement with functional…
The Gujarat Giants will meet a resurgent Mumbai Indians in a crucial game for both…
Reigning Formula One Constructors' champions McLaren Racing have signed a new multi-year partnership with PUMA,…
American Formula One team Haas have announced a partnership expansion with global supplier of advanced…
British Formula One team Williams Racing have recently announced that their Driver Academy member Victor…