The PGA Tour has signed a multi-year partnership agreement with Delta Air Lines, which becomes the Official Global Airline of the PGA Tour and PGA Tour Champions.
The partnership will see the PGA Tour use Delta’s SkyMiles Experiences platform to provide its fans with exclusive experiences. The two parties will also work on several content campaigns and initiatives for the fans, who will have access to Delta’s in-flight entertainment offerings as well.
Jay Monahan, Commissioner, PGA Tour, said:
“We are thrilled to have Delta Air Lines aboard as the Official Global Airline of the PGA TOUR and PGA TOUR Champions. Golf and travel have always been inextricably connected and we look forward to partnering with Delta on tailored experiences and to bring PGA TOUR content direct to their customers through their inflight entertainment offerings, another display of Delta’s commitment to a highly personalized customer experience.”
Ed Bastian, CEO, Delta, commented:
“Delta and the PGA TOUR are two global organizations focused on best-in-class performance, a spirit of continuous improvement, and the power of the experience economy. Our partnership with Jay and his team will give customers incredible opportunities to experience the PGA TOUR in new ways while furthering our mission of better connecting the world.“
Brian Oliver, Executive Vice President, Corporate Partnerships, PGA Tour, added:
“We are delighted to add Delta and its premier travel offerings as a PGA TOUR marketing partner, a relationship we will showcase across the FedExCup season through new on-site fan enhancements and brand activations. As our players and fans look to book travel to their favorite PGA TOUR stops in 2025, we know they can count on Delta’s first-class customer service to get them there.“
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