Police ropes in KL Rahul as brand ambassador

Indian professional cricketer KL Rahul has been roped in as a brand ambassador by Italian fashion brand Police on a multi-year deal.

The two-year partnership will see Rahul serve as a face of the brand in India and in the Middle East. The 32-year-old will star in various advertisements and marketing campaigns for the brand, starting with the “Audacity Wanted” campaign.

KL Rahul commented:

“Being appointed as the brand ambassador for Police is an exciting opportunity. I’m thrilled to join forces with a brand that champions authenticity and inspires everyone to express themselves fearlessly. Police represent innovation and boldness, qualities I deeply connect with. Together, we aspire to encourage people to embrace their uniqueness and make a statement in every aspect of life.“

Barbara De Rigo, Chief Marketing Officer of the De Rigo Group, added:

“KL Rahul is an embodiment of everything Police stand for—determination, confidence, and an unwavering sense of individuality. His passion for his sport and his unique personal style make him a standout figure both in the world of cricket and fashion. His partnership with the Police showcases a shared vision of pushing boundaries, embracing individuality, and inspiring confidence. The partnership with KL Rahul marks another chapter in the brand’s journey to connect with global audiences who seek more than just eyewear—they seek a lifestyle.“